ABOUT HSMAI PACIFIC
The Hospitality Sales and Marketing Association International (HSMAI) Pacific is the Australia and New Zealand chapter of the growing Asia Pacific region of the global organisation, HSMAI which is a federation of regions committed to growing business for hotels and their partners. It is the industry’s leading advocate for intelligent, sustainable hotel revenue growth. The association provides hotel professionals and their partners with tools, insights, and expertise to fuel sales, inspire marketing and optimise revenue. HSMAI is an individual membership organisation, comprising more than 7,000 members in 31 countries and 60 chapters worldwide, including the Asia Pacific region, where there are chapters in Greater China, South East Asia and Australia.
Founded in 2005, HSMAI Asia Pacific’s mission is to be the leading source for sales and marketing information, tools, insight, business development, and networking for professionals in the region. With a strong focus on education, HSMAI has become the industry champion in identifying and communicating trends in the hospitality industry while operating as a leading voice for hotel sales, marketing and revenue management disciplines. Activities are held across the region. For additional information, refer to our website at www.hsmaiasia.org