MEDIA RELEASE
Singapore 21st July, 2016 - The
Hospitality Sales and Marketing Association International (HSMAI) is honoured
to name Dr. Ravi Mehrotra, who co-founded IDeaS Revenue Solutions in 1989, with
the Vanguard Award for Lifetime Achievement in Revenue Management, for his accomplishments
and contributions to the hospitality industry and the revenue management
discipline.
The Vanguard
Award for Lifetime Achievement in Revenue Management has only been awarded once
before and honours revenue management professionals who have left an indelible
mark on the field of pricing and revenue optimisation in the hospitality
industry. It recognises individuals who have spent a major portion of their
careers in the revenue management profession and have contributed to the
betterment of the industry in a significant and lasting way, over an extended
period of time.
Dr. Ravi
Mehrotra co-founded IDeaS Revenue Solutions in 1989 and has been central to
growing the business into a leading global, cloud-based revenue management
solutions provider with more than 7,000 clients worldwide. Today, Dr. Mehrotra
remains an active and hands-on president and chief scientist at IDeaS,
passionate about researching increasingly sophisticated methods for dynamic
pricing that optimize expected profits over longer periods of time.
“In Asia
Pacific, Dr. Mehrotra and IDeaS introduced revenue management to the region, acting
as teacher as well as vendor. IDeaS has supported HSMAI to establish and grow
an association to support the professional development of staff in the revenue
discipline,” said Jackie Douglas, President, HSMAI Asia Pacific.
Jackie
Douglas-HSMAI, Dr Ravi Mehotra-IDeaS
& Bob Gilbert-HSMAI
“One of the true pioneers in the field of revenue management, Dr. Ravi
Mehrotra has left a lasting positive legacy on the Asia Pacific Hotel sector.
Through his and IDeaS' commitment to making intelligent revenue management
solutions accessible across the region, Dr. Mehrotra has helped countless Asia
Pacific hotel groups and individual property owners operate more sustainably
and profitably through attracting the right guest, at the right time, for the
right price. The regional leadership team at IDeaS would like to congratulate
Dr. Mehrotra on his HSMAI Vanguard Lifetime Achievement Award. It is a
wonderful recognition to Dr. Mehrotra’s tireless and passionate commitment over
the years to help hotels improve their approach to pricing and enhance their
operations,” said Rachel Grier, Managing Director Asia Pacific for IDeaS.
Dr. Mehrotra
was honoured at HSMAI’s 13th Revenue Optimization Conference (ROC) in New Orleans on June 22nd. The conference
annually attracts more than 500 revenue management leaders to discuss the
latest trends and best practices in the industry.
“HSMAI is
thrilled to recognise these individuals who exemplify leadership and have
proven themselves in a discipline that has transformed the performance of the
hotel industry – and continues to evolve daily,” said Bob Gilbert, CHME, CHBA,
president and CEO of HSMAI.
Nominations
for the Revenue Management Professional of the Year Award and Vanguard Award
for Lifetime Achievement in Revenue Management come from HSMAI chapters and the
industry at large, and nominees represent the very best in revenue management.
Nominees are judged by a panel of revenue management leaders on a variety of
criteria.
About HSMAI Asia Pacific
HSMAI Asia Pacific is the industry’s leading advocate for intelligent, sustainable hotel revenue growth. HSMAI is an individual membership organisation comprising more than 7,000 members globally with a presence in the Americas, Asia Pacific, Europe, Brasil and the Middle East.
HSMAI Asia Pacific’s mission is to be the leading source for sales and marketing information, tools, insight, business development, and networking for professionals in the hospitality industry. With a strong focus on education, HSMAI has become the industry champion in identifying and communicating trends in the hospitality industry while operating as a leading voice for hotel sales, marketing and revenue management disciplines. Activities in the region are held in Singapore, Hong Kong, Shanghai, Sydney, Melbourne, Bangkok, Jakarta and Bali.
For additional information, refer to our website at www.hsmaiasia.org or follow us on Twitter @hsmaiasia or join our LinkedIn group at HSMAI Asia Pacific.
Contacts:
Illka Gobius
Managing Director
PINPOINT PR Pte. Ltd.
M: +65 97698370
illka@pinpointpr.sg
| www.pinpointpr.sg
Charlene
Porfida
Director
of Marketing
HSMAI
Asia Pacific
pacific@hsmaiasia.com| www.hsmaiasia.org