Welcome to HSMAI Puerto Rico

The Hospitality Sales & Marketing Association International (HSMAI) is committed to growing business for hotels and their partners. As the industry’s leading advocate for intelligent, sustainable hotel revenue growth, HSMAI provides hospitality professionals and their partners with tools, insights, and expertise to fuel sales, inspire marketing, and optimize revenue.

Fuel Sales
Resources for sales professionals to fuel sales in their organizations, including articles, white papers, conference presentations, and templates.

Inspire Marketing
Inspire your marketing by accessing resources such as case studies of the winners of the HSMAI Adrian Awards competition, insights from industry marketing leaders, and marketing templates.

Optimize Revenue
Optimize your revenue by incorporating principles from HSMAI's Revenue Optimization Conference (ROC) presentations, expert articles, and revenue management templates.

We hope to see you at our educational and networking events!

CHDM Review Course and Certification Exam Participants  

Puerto Rico Chapter Social Media

HSMAI Quick Links

HSMAI Main Site
Knowledge Center

Puerto Rico Chapter Events


CHDM Certification with Holly Zoba
August 14, 2024
TRYP by Wyndham Isla Verde

Come join us for an exciting in-person event at TRYP by Wyndham Isla Verde to earn your CHDM Certification with the renowned Holly Zoba. This is a unique opportunity to enhance your skills and knowledge in hospitality digital marketing. Don't miss out on this chance to learn from the best in a beautiful location!

The face-to-face CHDM Review Course is for candidates pursuing the Certified Hospitality Digital Marketer (CHDM) certification. The course covers the key concepts outlined in the certification study guide, and is a great last “cram session” before taking the certification exam.

Review course participants are required to read the study guide in advance of this fast-paced class. A digital copy of the study guide is included in the course registration fee.

Participants who apply for the certification in advance will have the opportunity to take the CHDM exam onsite immediately following the review course. You must provide your own laptop in order to take the exam onsite.

  • 8:00a.m.– 9:00am: Breakfast
  • 9:00am-12:30pm: Review Course
  • 12:30pm-1:30pm: Lunch
  • 1:30pm – 2:30pm: Optional opportunity to take the exam onsite

Created by hoteliers for hoteliers, the CHDM certification recognizes digital marketing professionals for their expertise in leveraging digital channels to maximize online revenues.

**Click here for instructions on how to apply**



    2-Year Anniversary Celebration

    September 19, 2024
    Fogo de Chao


    F&B Panel

    October 23, 2024 
    The Royal Sonesta San Juan

    Become a Member

    Join the HSMAI Puerto Rico Chapter

    Whether you’re in hospitality sales, marketing, revenue management, general management, a student, or professor, by becoming a member of the HSMAI Puerto Rico Chapter, you will have access to a variety of tools, as well as a vast network of industry professionals.

    Learn more

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