welcome

Welcome to HSMAI Mid South, whose mission is to grow business at hotels and their partners through fueling sales, inspiring marketing and optimizing revenue.

Fuel Sales
Resources for sales professionals to fuel sales in their organizations, including articles, white papers, conference presentations, and templates.

Inspire Marketing
Inspire your marketing by accessing resources such as case studies of the winners of the HSMAI Adrian Awards competition, insights from industry marketing leaders, and marketing templates.

Optimize Revenue
Optimize your revenue by incorporating principles from HSMAI's Revenue Optimization Conference (ROC) presentations, expert articles, and revenue management templates.

We hope to see you at our monthly educational and networking events.

16th annual fortune fundraiser

15th annual fortune fundraiser

THANK YOU TO OUR
15th ANNUAL FORTUNE FUNDRAISER SPONSORS!

HOST HOTEL SPONSOR

PLATINUM SPONSORS

GOLD SPONSORS

2024 frank w. berkman chapter award recipient

Special Events - HSMAI Mid-South 2024 Fortune FUNdraiser

chapter events

HSMAI Mid-South-Sustainable Business Tra

Apr 22

Upcoming Americas Region Events

social media quicklinks

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hsmai quicklinks

hsmai main site knowledge center join hsmai americas hsmai twitter

View our 2025 Calendar of Events for the most up to date information regarding upcoming HSMAI Mid South Chapter programs.

Please follow us on Facebook and LinkedIn. We look forward to seeing you soon!!

Fuel your revenue management future with this fast-paced one-day program from the Hospitality Sales & Marketing Association International (HSMAI), producer of the annual industry-leading Revenue Optimization Conference (ROC).

Coming to Loews Vanderbilt Hotel Nashville August 10, HSMAI's ROCET (Revenue Optimization Continuing Education & Training) will deliver tactical, strategic, and leadership insights for hotel revenue managers. Recommended also for the full hotel executive team to help develop a collaborative total hotel revenue strategy.

ROCET will feature Bonnie Buckhiester, ISHC, president & CEO, Buckhiester Management Limited, Chris Crenshaw, CRME, Vice President, Strategic Development, STR, and Mark Lomanno, Partner & Senior Advisor, Kalibri Labs.

Agenda highlights include sessions on:

» Trends in the Market

» A Tactical Perspective: Forecast Accuracy

» A Strategic Perspective: Total Revenue Management

» A Leadership Perspective: Data Visualization

» Demystifying the Digital Marketplace

Attendees will also have an opportunity to network with their colleagues and leading industry solution providers.

Learn More and Register Today!

ROCET Links

» Agenda

» Registration

» Speakers

» Partnership

Series Partners

Content Partner

City Partners

new member spotlight

Join us in welcoming the following new members
to the HSMAI Mid-South family:

Lauren Cherep | Memphis Tourism
Sushant Maracini | University of Memphis

We are excited to have you as part of HSMAI Mid-South!!!

renewed member spotlight

Thank You to the following renewing members
of the HSMAI Mid-South family

Terry Reeves | Mahaffey Tent

We are pleased to have you continue to be a part of HSMAI Mid-South!!!

hsmai mid-south official sponsor

Prestige AV & Creative Services is a full-service, single-source audio visual production company. We facilitate corporate and private gatherings on a local, regional and international scale by providing the best equipment, technologies, project management and in-house services for the event industry.

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