Welcome to HSMAI Mid South, whose mission is to grow business at hotels and their partners through fueling sales, inspiring marketing and optimizing revenue.

Fuel Sales
Resources for sales professionals to fuel sales in their organizations, including articles, white papers, conference presentations, and templates.

Inspire Marketing
Inspire your marketing by accessing resources such as case studies of the winners of the HSMAI Adrian Awards competition, insights from industry marketing leaders, and marketing templates.

Optimize Revenue
Optimize your revenue by incorporating principles from HSMAI's Revenue Optimization Conference (ROC) presentations, expert articles, and revenue management templates.

We hope to see you at our monthly educational and networking events.


  • August 7th-Board Planning Session

    The HSMAI Mid South Chapter board will meet on Friday, August 7th to discuss the future plans for the chapter.  If you would like to contribute, please reach out to Amy Gray, Managing Director, via email hsmaiamy@yahoo.com
  • April & May HSMAI Mid-South Chapter events-Postponed

    Hello hospitality colleagues and industry friends,
    The HSMAI Mid-South Chapter has determined it is in the best interest of our members and guests to cancel the upcoming events in April and May.
    Our educational programs will be cancelled and our bowling tournament we hope to reschedule later in the year.
    Thank you for your diligence in helping to eliminate the spread of COVID-19. Stay safe and well!
  • March Networking Breakfast

    HSMAI Mid South Chapter invites you to join us on Tuesday, March 10th at the new Hilton Garden Inn Downtown for our March networking & educational breakfast.

    Because you shared your wishes and we listened, there will be lots of time for networking with industry colleagues at the beginning of this meeting!

    Then, we will hear from our amazing speaker, Veda Ajamu, Manager of Community Outreach with the National Civil Rights Museum on how your BRAND reflects your IMAGE and MISSION. Although it may not have been his intention, Dr. King has almost become a brand in his own right. He is certainly one of the main figures in the Civil Rights and Human Rights movements. Dr. King's vision has changed the shape our our country and city. This March 10th educational & networking breakfast meeting is one you do not want to miss!

    "The time is always right to do what is right!" ~Dr. Martin Luther King, Jr.

    We look forward to seeing you there!

    9am-9:30am Registration & Networking

    9:30am-10:30am Breakfast & Presentation

    Members $25
    Guests/Non-Members $35
    Student Members $15
  • February Luncheon-St Jude Hospitality

  • Industry Update-January Luncheon

    HSMAI Mid South Chapter invites you to join us on Tuesday, January 14th at the Crowne Plaza Downtown for a Mid-South Hospitality Industry Update presented by Chuck Pinkowski and Gloria McCollum with Pinkowski & Company. Chuck and Gloria will provide info on new hotels that have recently entered or will be entering the Memphis/Mid-South Area Market. They will also share data and insights on how this will affect the tourism/hospitality industry! Won't you start the New Year ahead of the competition by attending the HSMAI Mid South January 2020 educational & networking luncheon? RSVP TODAY!! We look forward to seeing you there!
    11:30am- 12:00pm Registration & Networking
    12:00pm- 1:00pm Luncheon & Presentation

    Members $25
    Guests/Non-Members $35
    Student Members $15
  • 2019 Auction & Dinner-October 25th

    Hospitality Sales and Marketing Association
    International (HSMAI) Mid-South Chapter is
    excited to announce our 12th Annual
    Chinese Auction & Dinner! This event is always a
    sell-out, so mark your calendars and make
    reservations NOW to attend this fun and
    exciting event!
    What is a Chinese Auction?
    Each attendee receives a list of auction
    items and a numbered bid paddle. Items are
    named and each attendee interested in that
    item will toss a quarter into a bucket on the
    center of the table and hold their numbered
    auction paddle in the air. The auctioneer
    calls out the numbers that are raised. The last
    number called by the auctioneer at the
    sound of a gong wins the prize. Attendees
    can bid on great items starting at $1. The
    fast-paced dinner event allowing guests to
    bid on auction items valued from $10- $500+.
    Also included is a silent auction!
    How can you help?
    The success of this event depends on you!
    Please consider donating an auction item
    (ex. Vacation/airline packages, art pieces,
    gift items, attractions tickets, gift baskets,
    dining certificates, etc.) You may also
    purchase a table sponsorship for what is sure
    to be a spectacular night. You, your donation
    and sponsorship will be listed in all event
    programs. Proceeds support the Memphis
    Child Advocacy Center, STAX Academy, the
    HSMAI Mid-South Student Scholarship Fund,
    and various chapter activities. This is your
    opportunity to be a part of this special
    evening of networking and fun while
    supporting outstanding charitable causes
    and gaining exposure for your company.
    Your generosity will be tremendously
    appreciated by the Mid-South Chapter!

chapter events

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Please see our updated calendar of events for the most recent information regarding HSMAI Mid South Chapter programs during the pandemic.

COVID-19/Coronavirus UPDATE August 2020

At this time, the HSMAI Mid South Chapter Board has determined that meeting in person is not safe, based on our local city & county ordinances. The safety and security of our members is our top priority.  Check our event calendar for virtual meetings during these unprecedented times.  We look forward to seeing you in person soon!!

Congratulations Brittany Alexander, winner of the April HSMAI Mid-South Mindfulness Challenge!!
Mindfulness Challenge
COVID-19/Coronavirus UPDATE March 2020
Hello hospitality colleagues and industry friends,
The HSMAI Mid-South Chapter Board has determined, in the best interest of our members and guests, to cancel our upcoming events in April and May. Our educational programs for these months will be cancelled and our bowling tournament we hope to reschedule later in the year. April's program was scheduled as a joint partnership for 'Global Meetings Industry Day' with TNSAE and TNMPI. On Monday of this week, those entities cancelled the larger event and we at HSMAI Mid-South have followed suite. The May program was a Collegiate Chapter presentation scheduled for the KWS Culinary School. Due to school closures for the remainder of the semester, we are unable to host this event.
HSMAI Global has provided a large amount of information for us to help navigate the current and ever changing climate of hospitality in response to COVID-19. I highly recommend you visit the site and use these tools.  
Global Coronavirus Resources | HSMAI Global
At HSMAI Mid-South, we place our members safety and well-being at the forefront of all we do. Thank you for your understanding and diligence in helping to eliminate the spread of COVID-19. 
Stay safe and well!
Yours in Hospitality,
Amy Gray
HSMAI Mid-South Managing Director
901-849-6319 phone

A look back at HSMAI Mid-South's Chinese Auction through the years...




Fuel your revenue management future with this fast-paced one-day program from the Hospitality Sales & Marketing Association International (HSMAI), producer of the annual industry-leading Revenue Optimization Conference (ROC).  https://images.magnetmail.net/images/clients/HSMAI/squarejan.jpg

Coming to Loews Vanderbilt Hotel Nashville August 10, HSMAI's ROCET (Revenue Optimization Continuing Education & Training) will deliver tactical, strategic, and leadership insights for hotel revenue managers. Recommended also for the full hotel executive team to help develop a collaborative total hotel revenue strategy.

ROCET will feature Bonnie Buckhiester, ISHC, president & CEO, Buckhiester Management Limited, Chris Crenshaw, CRME, Vice President, Strategic Development, STR, and Mark Lomanno, Partner & Senior Advisor, Kalibri Labs.

Agenda highlights include sessions on:

» Trends in the Market

» A Tactical Perspective: Forecast Accuracy

» A Strategic Perspective: Total Revenue Management

» A Leadership Perspective: Data Visualization

» Demystifying the Digital Marketplace

Attendees will also have an opportunity to network with their colleagues and leading industry solution providers.

Learn More and Register Today!

Social Network


» Agenda

» Registration

» Speakers

» Partnership


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City Partners

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new member spotlight

Join us in welcoming the following new members
to the HSMAI Mid-South family:


We are excited to have you as part of HSMAI Mid-South!!!

Thank you to HSMAI Mid South Sponsors