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Welcome to HSMAI Mid South, whose mission is to grow business at hotels and their partners through fueling sales, inspiring marketing and optimizing revenue.

Fuel Sales
Resources for sales professionals to fuel sales in their organizations, including articles, white papers, conference presentations, and templates.

Inspire Marketing
Inspire your marketing by accessing resources such as case studies of the winners of the HSMAI Adrian Awards competition, insights from industry marketing leaders, and marketing templates.

Optimize Revenue
Optimize your revenue by incorporating principles from HSMAI's Revenue Optimization Conference (ROC) presentations, expert articles, and revenue management templates.

We hope to see you at our monthly educational and networking events.

ANNOUNCEMENTS

  • Be Aware, Be Prepared!

    HSMAI Mid South Chapter invites you to join us on Tuesday, June 12th at the Orpheum Theatre for an educational & networking BREAKFAST. Our presenter, Terry Donald from the Office of Preparedness, will share best practices on how to be aware and be prepared for emergency or disaster situations in the hospitality industry or event venues and attractions. In today's environment, it pays to BE AWARE & BE PREPARED. Come and learn with us! After the meeting, stay and enjoy a "behind the scenes" tour of one of Memphis & the Mid-South's most beloved icons, the Orpheum Theatre. 

    RSVP TODAY!!

    We look forward to seeing you there!

    8:00am-8:30am Registration & Networking

    8:30am-9:30am Breakfast & Presentation

    Members $25
    Guests/Non-Members $35
    Student Members $15

    *NO SHOWS WILL BE BILLED*
  • ROCET in Memphis

    Register today so you don't miss out on everything HSMAI's ROCET revenue management conference in Memphis, April 13, has to offer. Revenue professionals who have attended recent ROCET conferences have left with insights and actions they can put to work right away. Hear what an attendee of the New York ROCET had to say:



    The evaluations for the ROCET programs have been outstanding. 100% said they would recommend this program to a colleague, and 100% said they thought the program was excellent or good.

    Fuel your revenue management future with this fast-paced one-day program from HSMAI, producer of the annual industry-leading Revenue Optimization Conference (ROC). Coming to the Memphis Cook Convention Center, Friday, April 13, HSMAI's ROCET will deliver tactical, strategic, and leadership insights for hotel revenue managers.

    Agenda highlights include sessions on:

    » Trends in the Market

    » A Tactical Perspective: Forecast Accuracy


    » A Strategic Perspective: Total Revenue Management


    » A Leadership Perspective: Data Visualization

    » Bridging the Tactical and Strategic: Digital Marketing and Revenue Management

    Attendees will also have an opportunity to network with their colleagues and leading industry solution providers.

    Friday, April 13, Memphis Cook Convention Center
  • Get Social presented by Holly Whitfield

    HSMAI Mid South Chapter invites you to GET SOCIAL and join us on Tuesday, February 13th at Stax Museum of American Soul Music!!

    Holly Whitfield will share best practices in Social Media to promote your business, your brand, and the home of the blues~birthplace of rock-n-roll! So rsvp now to attend the first breakfast of the year with your HSMAI Mid-South network of colleagues and friends.

     Come GET SOCIAL with us~we are very excited to network & share with you! We look forward to seeing you there!
    8:00am-8:30am Registration & Networking
    8:30am-9:30am Breakfast & Presentation

    Members $25
    Guests/Non-Members $35
    Student Members $15
    *NO SHOWS WILL BE BILLED*
  • 2018 Calendar of Events

    2018 Calendar of Events has been published!
    Click the link below to view/download

chapter events


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Upcoming Americas Region Events

 

 

 

 

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SAVE THE DATE
HSMAI Mid-South's 11th Annual
Chinese Auction
FRIDAY, SEPTEMBER 21st
Doubletree Hotel Memphis
Make plans now to attend this fun & exciting event. This event is
ALWAYS a sell-out so mark your calendars now!!
Auction items include: Airline tickets, Overnight Hotel Stays,
Restaurant Gift Cards, Yoga, Golf, Jewelry, Furniture, Art & MORE!!
A look back at HSMAI Mid-South's Chinese Auction through the years...

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HSMAI's ROCet

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Fuel your revenue management future with this fast-paced one-day program from the Hospitality Sales & Marketing Association International (HSMAI), producer of the annual industry-leading Revenue Optimization Conference (ROC).  https://images.magnetmail.net/images/clients/HSMAI/squarejan.jpg

Coming to Loews Vanderbilt Hotel Nashville August 10, HSMAI's ROCET (Revenue Optimization Continuing Education & Training) will deliver tactical, strategic, and leadership insights for hotel revenue managers. Recommended also for the full hotel executive team to help develop a collaborative total hotel revenue strategy.

ROCET will feature Bonnie Buckhiester, ISHC, president & CEO, Buckhiester Management Limited, Chris Crenshaw, CRME, Vice President, Strategic Development, STR, and Mark Lomanno, Partner & Senior Advisor, Kalibri Labs.

Agenda highlights include sessions on:

» Trends in the Market

» A Tactical Perspective: Forecast Accuracy

» A Strategic Perspective: Total Revenue Management

» A Leadership Perspective: Data Visualization

» Demystifying the Digital Marketplace

Attendees will also have an opportunity to network with their colleagues and leading industry solution providers.

Learn More and Register Today!

Social Network

ROCET Links

» Agenda

» Registration

» Speakers

» Partnership

 

Series Partners

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Content Partner

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City Partners

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new member spotlight

Join us in welcoming the following new members
to the HSMAI Mid-South family:

Nikki Geno, Wright Investments
Cindy Gregory Addison, Wright Investments
Cindy Kinard, Courtyard by Marriott Collierville
Cindi Lewis, Madison Hotel
Teresa Taylor, Yedla Management Company
Ginny Watson, LEO Events

NEW COLLEGIATE CHAPTER MEMBERS:
Chung-Wei Yu, Oklahoma State University
Amanda Herrmann, University of Memphis
Kavien Boyd, University of Memphis

We are excited to have you as part of HSMAI Mid-South!!!

Thank you to HSMAI Mid South Sponsors

Thank