The increasing complexity of the online distribution landscape and the ever-changing behavior of consumers presents new challenges every year. How do you find the optimal channel mix for your hotel? How can you ensure that you're making the most out of each channel? And what data should be driving your decision making?Experts from Travel Tripper & Pegasus and OTA Insight will present a deep dive into how to optimize your distribution mix, including important strategies for managing OTA, metasearch, and direct booking channels. You’ll learn about:
12:45-1:15 – Registration/Networking
1:15-1:30- Welcome Remarks/Introduction
1:30-2:15- Presentation - Optimizing Your Distribution Channels
2:15-3:00- Panel Discussion
3:00PM – Closing Remarks
HSMAI Members: $35
HSMAI Members Plus 2: $35 (members can bring up to 2 non-members at the member price)
Non-Member: $50