HSMAI VA welcomes PHR/Gold Key as the sponsor of the Digital Marketing Webinar Series beginning April 2, 2014. As part of the sponsorship, PHR/Gold Key is offering meeting space for a study group to attend the webinar and follow up group discussions in order to prepare for taking the Certified Hospitality Digital Marketer exam in the Fall. The series consists of five webinars. Attending the Digital Marketing Webinar Series is for anyone wanting to explore the top issues in digital marketing in 2014 and learn effective strategies and tactics to inspire your organization's digital marketing efforts.
The schedule for the series:
Digital Marketing for Hotels: The good, the best...and the practical - April 23, 2014
Mobile Marketing and Revenue Management - June 11, 2014
Meta Search Marketing: A New Revenue Frontier in Hospitality - August 27, 2014
eCRM – Own your own customer - October 1, 2014
New Year, New Budget: How to Allocate for Digital Marketing in 2015 - November 12, 2014
Thanks to Gold Key/PHR for their generous support of this series.